Using Funded Proposals to Find Prospects

August 22, 2008

One of the main challenges most distributors face is not exposing enough people to their business. Effective marketing requires positioning your message in front of your target market, and giving them exactly what they want.

One such method is telemarketing of MLM Genealogy Leads

This approach is highly targeted since the people on these lists have already proven to be at one time interested in network marketing, they have at least a basic understanding of how the compensation plans work, and they at one time had a small spark or desire to create an additional income.

That said, very few people have the where with all to perfect the telemarketing skills required to make this approach work. There is an alternative way to find the same kinds of people, though…

Enter the internet.

It’s possible to advertise on sites like google and yahoo, and attract this same market, but if you are advertising your business, it will get very costly. A better approach is to advertise a small information product such as magnetic sponsoring or the renegade network marketer which offers solid training for active networkers.

The idea is you sell something to these people which makes them highly targeted leads, and the profit you receive can, if done correctly, offset the advertising investment. A better approach than sending them directly to the affiliate sales page is to set up your own capture page, so before they see the main affiliate pitch, they are added to your email list, and you can market to them on a much longer term basis.

A classic example of this approach is the coffee house letter that Mike Dillard put together. It’s a highly converting optin page that offers visitors to view a highly controversial and informative report in exchange for being able to send them emails, which then are populated with additional offers.

Highly effective.

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